Rate My Professor Denni Arli

Arli's research specializations center on consumer ethics, social marketing, religiosity, corporate social responsibility, and related social issues addressed through multidisciplinary approaches. He has produced 130 publications cited over 8,000 times on Google Scholar, establishing him as a leading figure in business and management research. Key publications include "Online relationship marketing" (Journal of the Academy of Marketing Science, 2019, co-authored with Steinhoff, Weaven, and Kozlenkova, cited over 680 times), "Do consumers really trust cryptocurrencies?" (2021, cited 198 times), "God and green: Investigating the impact of religiousness on green marketing" (International Journal of Nonprofit and Voluntary Sector Marketing, 2017, cited 75 times), "Who is more ethical? Cross-cultural comparison of consumer ethics between religious and non-religious consumers" (Journal of Consumer Behaviour, 2017, cited 124 times), and "The End of Religion? Indirect effects of religiosity on consumer ethics" (Journal of Business Ethics, 2014). In 2024, Arli was recognized for outstanding citation achievements alongside Tasmanian School of Business and Economics colleagues and received the Literati Award from the Asia Pacific Journal of Marketing and Logistics. He supervises doctoral students, teaches marketing courses, and participates in funded projects on marketing and ethics.