Fazlul Rabbanee

Professional Summary: Professor Fazlul Rabbanee

Professor Fazlul Rabbanee is a distinguished academic at Curtin University, Australia, with a robust background in marketing and consumer behavior. With extensive experience in both teaching and research, he has made significant contributions to understanding consumer psychology, sustainability in marketing, and cross-cultural consumer behavior.

Academic Background and Degrees

Professor Rabbanee holds advanced degrees in marketing and business administration. While specific details of his academic qualifications are publicly limited, his expertise and career trajectory reflect a strong foundation in higher education within the field of marketing.

Research Specializations and Academic Interests

His research primarily focuses on:

• Consumer behavior and psychology
• Sustainability and green marketing
• Cross-cultural marketing and international consumer trends
• Relationship marketing and customer loyalty

Professor Rabbanee’s work often explores how cultural and environmental factors influence consumer decision-making, contributing to both academic discourse and practical marketing strategies.

Career History and Appointments

Professor Rabbanee is currently affiliated with the School of Marketing at Curtin University, where he serves as an Associate Professor. His career includes:

• Associate Professor, School of Marketing, Curtin University (ongoing)
• Supervision of postgraduate research students in marketing
• Engagement in curriculum development and teaching at undergraduate and postgraduate levels

Major Awards, Fellowships, and Honors

While specific awards and honors are not widely documented in public sources, Professor Rabbanee’s consistent publication record and academic standing at Curtin University suggest recognition within his field. Updates on specific accolades will be added as they become publicly available.

Key Publications

Professor Rabbanee has authored and co-authored numerous peer-reviewed articles in high-impact journals. Some of his notable publications include:

• “Does ‘chicken soup for the soul’ on the product packaging work? The mediating role of perceived warmth and self-brand connection” - Journal of Product & Brand Management (2021)
• “Understanding the interplay between envy, greed, and jealousy on consumer behavior” - Journal of Retailing and Consumer Services (2020)
• “Cultural values and online purchase intentions: The moderating role of need for cognition” - International Marketing Review (2019)
• “Green marketing and purchase intention: The mediating role of green trust” - Asia Pacific Journal of Marketing and Logistics (2017)

His publications are widely cited, reflecting his influence in marketing research, particularly in sustainability and consumer psychology.

Influence and Impact on Academic Field

Professor Rabbanee’s research has contributed to advancing knowledge in sustainable marketing practices and cross-cultural consumer behavior. His work provides actionable insights for businesses aiming to adopt green strategies and understand diverse consumer bases. His publications in reputed journals and active role in student supervision at Curtin University underscore his impact on both academic and industry spheres.

Public Lectures, Committee Roles, and Editorial Contributions

While specific details of public lectures or editorial roles are not extensively documented in public domains, Professor Rabbanee is known to engage in academic conferences and seminars as part of his role at Curtin University. He also contributes to the academic community through peer reviews and mentoring emerging researchers. Further information on committee roles or editorial contributions will be updated as it becomes available.