Assistant Dean for Marketing & Communications
Assistant Dean for Marketing & Communications
University Overview
The University of Pennsylvania, the largest private employer in Philadelphia, is a world-renowned leader in education, research, and innovation. This historic, Ivy League school consistently ranks among the top 10 universities in the annual U.S. News & World Report survey. Penn has 12 highly-regarded schools that provide opportunities for undergraduate, graduate and continuing education, all influenced by Penn's distinctive interdisciplinary approach to scholarship and learning.
Job Description Summary
Penn Dental Medicine (PDM) seeks an innovative, strategic, and visionary Assistant Dean for Marketing & Communications to elevate the School's national and global reputation as the premier leader and authoritative voice in oral health. Reporting directly to the Dean, the Assistant Dean will shape and execute a bold, modernized global brand strategy that leverages the latest tools in AI, digital storytelling, social media, and analytics to position PDM as the world's preeminent thought leader in dental education, research, clinical care, and public oral health advocacy.
Key Areas of Responsibility
1. Global Brand Strategy & Reputation Leadership
- Develop and lead a high-impact global brand strategy that positions Penn Dental Medicine as the leading authority on oral health, dental research, and clinical innovation.
- Modernize the School's brand presence using AI-driven marketing, contemporary storytelling, data analytics, and social media innovation to enhance global reach and influence.
2. Strategic Communications & Crisis Management
- Serve as key advisor to the Dean and leadership team on sensitive communication issues.
3. Digital Engagement & Content Strategy
- Lead an integrated approach to support academic programs, clinical practices, and research strengths.
4. Administrative Leadership & Operational Oversight
- Lead and mentor the communications and marketing team.
Qualifications
- Master's degree preferred; 5-7+ years of progressive leadership in marketing or communications, or equivalent combination of education and experience is required.
- Demonstrated experience using AI-enabled tools, CRM systems, analytics platforms, and modern digital strategies.
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