"Campus Visit & Experience Manager"

Position Purpose:

The Campus Visit & Experience Manager provides leadership for the planning, execution, and continuous improvement of the Aurora University campus visit experience in support of undergraduate, graduate, and athletics recruitment efforts. As an admission support role, this position balances strategic planning and daily execution while partnering with divisions across campus to ensure the visit experiences are effective, data-informed, and aligned with institutional goals.

Core Competencies:

1. Represents Aurora University in the most positive manner with prospective, former and current students, clients, suppliers and the community we serve. Interacts effectively with a diverse group of faculty, staff, students and other customers of our service, learns and uses operating practices of the department and Aurora University.
2. Upholds the Mission Statement: At Aurora University, our singular goal is to empower students to achieve lasting personal and professional success. We do this by being an inclusive community dedicated to the transformative power of learning. As a teaching-centered institution, we encourage undergraduate and graduate students to discover what it takes to build meaningful and purposeful lives.
3. Handles all information with tact and discretion and recognizes the confidential nature of university business.
4. Supports learning through performance of essential job functions and performing other duties and functions as necessary or as assigned, including voluntary participation in university committees, activities and events.

Essential Job Functions:

• Campus Visit & Event Leadership
  • Leads daily campus visit operations, including individual and group visits, by coordinating pre- and post-visit communication, scheduling and facilitating faculty involvement, and ensuring a high-quality, consistent, and personalized experience aligned with prospective student interests and academic goals
  • Design, implement, and refine visit formats and agendas to meet the needs of diverse populations, including undergraduate, graduate, and athletics-support visitors
  • Plan and lead 8-10 major recruitment and yield events annually, with flexibility to expand programming as needed
  • Collaborates with campus partners involved in student onboarding, including Orientation and First-Year Experience, to ensure continuity between the campus visit experience and the transition to enrollment
• Metrics, Reporting & Continuous Improvement
  • Monitor and analyze visit and event metrics, including attendance, engagement, and conversion outcomes
  • Share accountability for visit performance in collaboration with admission counselors and enrollment leadership
  • Use data, feedback, and assessment to recommend and implement improvements to visit strategy and execution
• Enrollment Operations & CRM Stewardship
  • Collaborate with Enrollment Operations to optimize visit-related workflows, communications, and data integrity within Slate
  • Oversee visit forms, automated communications, tagging, and reporting processes
  • Identify inefficiencies and implement process improvements related to visit operations
  • Oversees front-line admission communications and visit-related inquiries, including management of the admission@aurora.edu inbox, ensuring timely, accurate, and professional responses in alignment with service standards
  • Ensures visit-related data is accurately captured and maintained in the CRM, and supports broader enrollment office operations as needed to maintain service continuity
• Marketing & Communications Collaboration
  • Partner with Marketing Communications to ensure visit-related messaging, materials, swag, and events are aligned with institutional brand and enrollment priorities
  • Provide feedback on visitor experience trends to inform marketing and communication strategies
• Supervision & Leadership
  • Recruits, hires, trains, schedules, supervises, and evaluates Spartan Ambassadors, ensuring strong customer service standards across campus tours, front desk operations, and visit-related recruitment initiatives
  • Supervises, coaches, and evaluates the Front Desk Coordinator, establishing service standards, coordinating coverage and workflow, and leveraging the position to support campus visit operations, front-line communications, and ongoing professional development
• Perform other duties as assigned

Essential Job Requirements:

Education:

• Bachelor’s Degree required.

Experience:

• Prior experience in higher education admission, enrollment, student services, or campus visit programs is preferred, along with demonstrated supervisory experience.
• Experience working with CRM systems is preferred (Slate preferred).
• Experience coordinating across multiple stakeholders and managing complex, high-volume operations is strongly valued.
• Bilingual proficiency is preferred, with Spanish-language proficiency strongly preferred to support communication with prospective students and families.

Skills:

• Demonstrated ability to lead and manage front-line service operations, ensuring a high-quality, consistent, and student-centered campus visit experience
• Strong organizational and project management skills, with the ability to prioritize, adapt, and manage multiple initiatives in a fast-paced, high-volume environment
• Excellent written and verbal communication skills, with the ability to engage effectively with prospective students, families, faculty, staff, and campus partners
• Ability to supervise, train, coach, and evaluate staff and student employees, including establishing service standards and providing ongoing performance feedback
• Sound judgment and strong problem-solving skills, with the ability to work independently, make decisions, and respond effectively to changing priorities and situations
• Proficiency with CRM systems and technology tools used to support enrollment operations, data accuracy, and communication workflows (Slate preferred)
• Ability to collaborate effectively across diverse teams, consider differing perspectives, and maintain constructive working relationships in a student-facing environment

Physical Requirements:

• Ability to work with a computer for long periods of the day
• Ability to attend off-campus meetings
• Office setting, standing, walking, sitting

Work Hours:

Expected equivalent of 40 hours per week, but days/hours may vary as needed. Hybrid or work from home employment will be considered if candidate can demonstrate the ability to fulfill this role effectively off-site.