"Coordinator II - Content Writer/Editor"

General Requirements:

Bachelor's degree in communications, English, journalism, public relations, marketing, or related field. Two years of relevant experience. Experience in Higher Education is desirable. A combination of education, experience, and training that would produce the required knowledge and abilities could be considered.

Nature & Purpose of Position/Usual Duties:

Performs complex coordinating activities for the Enrollment Marketing & Communications team. Writes content for a range of mediums, including online and print. Proofreads and edits content for various audiences, including prospective and current students, staff, and faculty.

Primary Responsibilities (Staff Positions Only):

Creates and curates communications and communication plans for a variety of audiences across various platforms. Collaborates with the Director of Enrollment Marketing & Communications (EMC) and other departmental staff, as well as campus partners, to ensure messaging sent to students and prospective students from Enrollment departments is clear, consistent, and aligned with institutional priorities and enrollment goals. Ensures all communications adhere to the university's brand and tone, as established by Integrated Marketing Communications (IMC). Edits and proofreads ad hoc and routine Admissions and Enrollment communications (e.g., emails, text messages, social media posts, webpages, newsletters, memos, presentations) to ensure clarity, call to action, and consistency. Works with EMC team to collect and analyze feedback on communication effectiveness and make improvements as needed. Assists in overseeing communications calendars to ensure consistent and timely messaging to current students. Assists with the development of content for communication campaigns, reports, webpages, and presentations. Prepares training and operation manuals and materials as needed. Assists Enrollment Marketing & Communications teams with various marketing, communications, or Customer Relationship Management (CRM) tasks as needed. Performs other related duties as assigned.

Department:

Enrollment Marketing & Communications

Occupational Category (Staff Positions Only):

Professional

Hiring Salary:

Monthly-Staff

Location:

Huntsville, Texas

Categories:

Other Staff/Administrative
Staff/Administrative