"Marketing Coordinator"

Under the supervision of the Assistant Director of Marketing for the Bryan School of Business and Economics at UNCG, the Marketing Coordinator will work closely with marketing and recruitment stakeholders to drive awareness and generate demand for the Bryan School’s undergraduate programs with focus on online transfer students.

The Marketing Coordinator will carry out the daily operations of marketing and promotional content and communications to prospective undergraduate student audiences.

The general areas of focus for this position will include promotional advertising campaigns; email and social media initiatives; as well as various digital and print marketing/recruitment materials.

Minimum Qualification

BACHELOR’S DEGREE IN A DISCIPLINE RELATED TO THE AREA OF ASSIGNMENT; OR EQUIVALENT COMBINATION OF TRAINING AND EXPERIENCE. ALL DEGREES MUST BE RECEIVED FROM APPROPRIATELY ACCREDITED INSTITUTIONS.

Preferred Qualifications

• Bachelor’s degree in marketing, communications, journalism, or business
• Minimum of 2 years of related industry experience
• Ability to create content for and report on efficacy of digital marketing, email, web, and social media
• Excellent written, verbal, and interpersonal communication skills
• Experience with graphic design and video editing tools such as Illustrator, Photoshop, InDesign, and Premiere preferred
• Project management experience
• Experience with CRM platforms