Associate Director, Strategic Partnership - BUS- Marketing

Job Summary

Responsible for cultivating and managing high-impact partnerships with corporate, nonprofit, and government organizations to advance the academic, research, and community engagement within the assigned department or college. Enhances the department or college's market efficacy by aligning strategic objectives with initiatives that boost student engagement. Advises leadership, student organizations, and centers on partnership development, event strategies, and business engagement initiatives that measurably improve student experiences and retention.

KEY RESPONSIBILITIES:

1. Build and maintain collaborative relationships with corporate, nonprofit, grant, and government stakeholders to support academic, research, and community engagement goals.
2. Researches and benchmarks the college/department against peer institutions, evaluating strategic initiatives, partnerships, funding, and operational effectiveness.
3. Analyzes trends to align department strategies with institutional goals, enhance competitiveness, and drive long-term growth and impact.
4. Serve as a strategic advisor to leadership, faculty, staff, student organizations, alumni, and centers on partnership development, event strategies, and business engagement initiatives.
5. Develop, manage, and assess events and programs that foster student engagement with external partners, ensuring alignment with department or college goals and measuring impact on student experiences and retention.
6. Design and implement partnership initiatives providing meaningful student opportunities, including internships, research projects, and community engagement, to improve student retention.
7. Oversee budgets for partnership initiatives and ensure efficient resource use to support engagement goals
8. Create and oversee marketing materials and communication strategies for partnership initiatives, working with marketing teams to promote partnerships and events effectively.
9. Foster relationships to enhance community engagement and visibility, creating collaboration opportunities with external organizations.
10. May partner with University Advancement to develop engagement opportunities, alumni events, and activities that strengthen connections and support strategic initiatives.
11. Serve as the primary point of contact for student career resources, managing communications and providing guidance on career path exploration.
12. Supervise and/or lead assigned staff and student assistants, ensuring effective execution off initiatives.

Required Qualifications

Educational Requirements

Bachelor's degree from an accredited institution of higher education in Business Administration, Management, Marketing, or a related field

Other Required Qualifications

Current, valid, and unrestricted driver's license

Required Experience

Seven (7) years of experience in related functions

Preferred Qualifications

Additional Preferred Qualifications

Project Management Professional (PMP) certification to manage complex initiatives and deliver results efficiently and effectively

Preferred Educational Qualifications

An advanced degree from an accredited institution of higher education in a related field

Preferred Experience

Proven ability to manage and grow relationships with stakeholders
Experience in higher education, nonprofit, or corporate environments

Proposed Salary

The budgeted salary range is $90,240 - $96,000. Offers are based on relevant experience. Comprehensive benefits to include Medical, Dental, Vision, 13 paid holidays, vacation, generous retirement plans, tuition waiver, wellness options, and much more! Visit https://hr.kennesaw.edu/benefits/index.php

Knowledge, Skills, & Abilities

ABILITIES

Able to establish credibility, influence outcomes, and work collaboratively with a wide range of constituents
A commitment to excellence, with demonstrated ability to initiate and improve processes
Ability to create and execute marketing materials for events, programs, and partnership initiatives.
High personal standard of integrity, professionalism, and accountability
Able to handle multiple tasks or projects at one time meeting assigned deadlines
A demonstrated ability to analyze data and trends and to create actionable solutions and strategies

KNOWLEDGE

Strong understanding of academic, research, and student engagement initiatives within a higher education context.

SKILLS

Experience in event planning, project management, and budget oversight.
Excellent interpersonal, initiative, teamwork, independent judgment, organization, communication (verbal and written), time management, project management and presentation skills
Strong strategic thinking, analytical, and problem-solving skills
Superior leadership and relationship-building skills
Proficient with computer applications and programs associated with the position (i.e., Microsoft Office suite)
Strong attention to detail and follow up skills
Strong customer service skills and phone and e-mail etiquette