Position Summary

The Athletic Digital Media Coordinator works directly with marketing, communications, and applicable sport programs to create high-end graphic design and video projects utilized in recruitment and promotion of student-athletes.

Essential Duties

• Work collaboratively with the Office of Athletic Communications to design digital media materials for the athletic department, including but not limited to graphics and videos, with a focus on social media.
• Assist with the creation of creative content through photography and/or videography for social media to engage with fans.
• Develop new ways to promote La Salle's varsity athletic programs while taking advantage of emerging technology, using current graphic trends and techniques within the sports design industry as a guideline.
• Serve as a media contact for Olympic sports.
• Communicate and cooperate with Associate Athletic Director on a regular basis on all developments with public relations potential.
• Respond appropriately with the media so as not to demean student-athletes, the University, the Conference and all parties connected.
• Immediately report anything controversial that may attract media attention to a supervisor.
• Remain knowledgeable and in full compliance with the rules, regulations, and philosophies of the NCAA, various conference affiliations, and La Salle University.
• Immediately report any potential violations, eligibility problems, rules infractions, or disciplinary action of student-athletes immediately to a supervisor.
• Support La Salle University's educational philosophy and the goals of the Athletic Department as a loyal, energetic, and highly visible University representative.
• Accept no speaking engagement for money, endorsements, or any other outside employment at any time without prior approval of your supervisor and/or the Athletic Director (or their designee).

Secondary Responsibilities

• Perform other work-related duties as assigned.