Content Marketing Manager

Content Marketing Manager

Strategy & Marketing

Perth, Western Australia

Contract Full Time

Date posted: 15/5/2026

• Full time, continuing position
• Shape content marketing for a globally recognised university
• Competitive remuneration + 17% super contributions

Job Reference: 1608646

Are you a highly skilled and strategic Content Marketing Manager looking for an exciting opportunity to make a significant impact? Join our dynamic team to lead our content strategy across all channels and inspire our audiences to choose Curtin.

As Curtin’s Content Marketing Manager, you will shape how audiences experience and connect with Curtin at every stage of their journey. Leading content strategy across digital, print, campaign and brand channels, you will bring together storytelling, audience insight and strategic marketing to create connected experiences that inspire people to choose Curtin and deepen their engagement over time.

This is an opportunity to lead content marketing for a globally recognised university, creating narratives that move seamlessly across online and offline touchpoints – from first discovery through to enrolment and beyond. You will play a key role in evolving Curtin’s content ecosystem, ensuring every interaction feels purposeful, cohesive and audience-centred.

You will lead a team of content creators, providing strategic direction, coaching and prioritisation to deliver high-quality content across student recruitment, corporate and research initiatives. Drawing on audience insight, brand storytelling and marketing expertise, you will develop content that resonates with prospective students and other key audiences, while partnering closely with the Senior Manager Experience and Design and the wider University Marketing leadership team to align activity with Curtin’s strategic objectives.

This continuing G08 level role attracts a remuneration of $119,125 - $126,950 + 17% superannuation.

Your responsibilities will include:

• Develop and implement Curtin’s Content Marketing Strategy, ensuring alignment with marketing KPIs and cohesiveness with other strategic marketing and communication programs.
• Deliver high-quality, best-practice writing, editing and content marketing for the University across a variety of owned and paid media channels, purposes and audiences.
• Lead your team to ensure effective talent management, recruitment, and performance standards are in place and guide your Team Leader to ensure effective workload prioritisation, coaching and career management of all team members.
• Collaborate with a wide range of stakeholders across the university and external agencies to ensure content projects are effectively delivered against approved briefs.

Who we are looking for:

• Completion of relevant qualifications and/or extensive experience working within a marketing-focused written content creation role (minimum of 5 years’ experience is required)
• Demonstrated experience in developing and delivering effective content marketing strategies for large brands or organisations, across a wide range of channels.
• Highly developed management skillset with the experience and ability to effectively lead a team of professional staff.
• Excellent interpersonal skills and the ability to work collaboratively across an organisation, developing strong relationships and networks.

If you're passionate about storytelling, writing compelling content, and thrive in a collaborative environment, we want to hear from you! Experience working with external creative or digital agencies is desirable.

Role Requirements:

1. As this is a continuing contract, you will require current work rights in Australia that match the tenure of this role
2. Successful applicants are subject to a National Police Clearance, and background, integrity, and reference checks to Curtin’s satisfaction
3. Contract title, as per the PD, is Content Manager

Your new Team:

University Marketing supports Curtin’s strategic vision to be a recognised international leader in research and education. To achieve this, our marketing priorities and strategies are focused in the following areas: brand and reputation, acquisition marketing and prospective student engagement. We work closely with our stakeholders and partners to help the University achieve its goals and targets, and to inspire people to choose Curtin.

Curtin University offers a competitive remuneration and benefits package, a friendly and collaborative work environment, generous leave entitlements and superannuation, flexible working arrangements, and salary-packaging. Our vibrant campus includes an art gallery, gym, childcare and medical centre, and endless food options including a supermarket.

For more information about our university, please visit www.curtin.edu.au

About Curtin University

We are an energetic, dedicated team of academics and professionals working together to provide global solutions through quality graduates and innovative research. Curtin is a welcoming space where integrity, respect for one another, courage, excellence, and impact are essential to everyday life. First Nations people, those identifying as LGBTQIA+, parents, carers, people of all ages, abilities and genders, and people of diverse ethnicity, nationality and faith are encouraged to apply. Our aim is to create a workforce that reflects the diversity of the community in which we live. For more information, please visit our Diversity and Inclusion page - https://staff.curtin.edu.au/discover-curtin/diversity-equity-and-inclusion-at-curtin/

What We Offer You:

Situated on Whadjuk Nyungar Country, our vibrant Bentley campus includes an art gallery, gym, childcare and medical centre, bus station, accessible parking and endless food options including a supermarket. Aside from the vibrant campus life, we offer more than just a job. Curtin offers a wide range of generous benefits, including additional leave, salary packaging, health and wellbeing services and an array of discounts for retail, travel and much more. For more information, check out our benefits page!

For more reasons to work at Curtin, please visit https://staff.curtin.edu.au/discover-curtin/

Join Us!

If this sounds like your next role, please click APPLY NOW ensuring to attach the following documents:

• Up to date resume
• Cover Letter outlining your interest and experience
• A document addressing the selection criteria for the role

If you have any queries in relation to this opportunity or the application process, please contact our careers team on CurtinCareers@curtin.edu.au or 08 9266 9000 (option 3,1), quoting the reference number. Please note applications will not be accepted via this email address.

If you have any queries in relation to this opportunity or the application process, please contact our careers team on CurtinCareers@curtin.edu.au or 08 9266 9000 (option 3,1), quoting the reference number. Applications will not be accepted via this email address, and late applications will not be accepted.

Applications close: 9pm (AWST), Sunday, 31st May 2026.

Please note we are not accepting applications from recruitment agencies at this time.

Curtin reserves the right at its sole discretion to withdraw from the recruitment process, remove the advert, not to make an appointment, or to appoint by invitation, at any time.