Coordinator of Football Creative Content, Department of Athletics
Job Description Summary
The Coordinator of Football Creative Content is responsible for establishing, maintaining, and executing a creative content strategy for the football program. This role will be responsible for the creation of innovative and on-brand visual solutions for social media, print, video, in house and all other digital efforts. This role will also manage content the football recruiting materials and social media sites. Developed creative content will be used as recruiting materials, brochures, mail-outs, and other general correspondence.
*This position is not eligible for sponsorship of non-immigrant or immigrant visa status through Wake Forest University. All eligible applicants are encouraged to apply.
Job Description
Essential Functions:
- Promotes the philosophy and objectives of the intercollegiate athletics program, to include adhering to all departmental policies and procedures, as well as the rules and regulations of the University, the Atlantic Coast Conference and the NCAA.
- Oversees all aspects of graphic design for the football program. Creates, organizes and catalogs recruit mailings, including recruit videos throughout the year.
- Creates graphic templates and content for use on screens within the practice and game facilities.
- Oversees recruiting social media-manage, track, and operate all forms of social media on a daily basis. Collaborates with SID on these social media platforms to best represent Wake Forest Football.
- Manages portfolio of recruits. Track social media pages and gives coaches updates on prospects social media content.
- Photoshoot Liaison for Official Visits– Location, equipment/jersey needs, space, photographers, materials needed, backdrop, lights, all photoshoot equipment, editing, and electronic delivery of photos to prospects.
- Works autonomously to ensure projects are completed on time and identifies new projects to further develop football recruiting efforts.
- SID Liaison- work with SID on social media content that football posts on all social media platforms.
- Maintain graphics database and schedule for delivery to top prospects.
- Prepares reports for coaches.
- Performs other related duties as assigned.
Required Education, Knowledge, Skills, Abilities:
- Bachelor’s degree.
- Skills in prioritizing workflow and managing resources.
- Detail oriented in coordinating activities.
- Excellent organizational and time management skills.
- Mastery of Adobe Photoshop
- Proficiency across Adobe Creative Suite
- Demonstrated firsthand experience creating content via graphic design platforms
- Ability to manage and maintain confidentiality of sensitive information.
- Ability to multi-task and demonstrate sound judgment and discretion.
- Excellent proficiency in Windows, Word, Excel, Access, PowerPoint, Hudl, ARMS Recruiting Software, the Internet and other relevant software. Proficiency in the operation of standard office equipment.
- Demonstrated mastery of social media strategy and best practices on platforms including, but not limited to, Facebook, Twitter and Instagram
- Successful experience in creating and implementing digital communications in support of recruiting efforts in collegiate athletics.
- Proficiency in design, web and multimedia software and applications: Illustrator, InDesign, After Effects, etc.
- Excellent written and verbal communication skills.
- Strong interpersonal skills and the ability to work effectively with a wide range of constituencies in a diverse community.
- Knowledge of the University policies and procedures, or ability to acquire knowledge in a short period of time.
- Ability to be a team player.
- Ability to work evening and weekend hours as needed.
- Ability to travel extensively as required.
Accountabilities:
Responsible for own work
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