"Marketing Specialist - Department of Surgery"

Marketing Specialist - Department of Surgery

Company:
The University of Arizona

Job Location:
Tucson, 85724

Category:
Communications, Marketing, and Public Affairs

Type:
Full-Time

Posting Number: req25430

Department: Surgery

Location: Tucson Campus

Address: Tucson, AZ USA

Position Highlights

Are you seeking a career where you are the superstar behind our marketing initiatives? Are you someone that performs above the minimum requirements and uses serious creativity as the catalyst towards success? If this sounds like an environment where you would thrive, the Department of Surgery wants to hear from you.

We are offering an excellent opportunity for a Marketing Specialist to cultivate and strengthen the Department of Surgery's visibility in the Tucson community and nationwide, through the management of strategic communications.

The Marketing Specialist will collaborate regularly with our surgeons, researchers, administrative staff, hospital marketing and communications, external vendors, and other department stakeholders to help develop and execute a strategic marketing plan. This includes analyzing the effectiveness of current external/internal communication strategies; proposing new ideas to reach target audiences; and creating compelling, brand aligned and audience-appropriate content. This position requires a high degree of professionalism. Exercising initiative, resourcefulness, integrity, and good judgment will be essential.

Outstanding U of A benefits include health, dental, and vision insurance plans; life insurance and disability programs; paid vacation, sick leave, and holidays; U of A/ASU/NAU tuition reduction for the employee and qualified family members; retirement plans; access to U of A recreation and cultural activities; and more! The University of Arizona has been recognized for our innovative work-life programs. For more information about working at the University of Arizona and relocations services, please click here.

Duties & Responsibilities

• Create and implement marketing plans for department with guidance of department chair, administrative leadership, division chiefs, and program managers.
• Plan, manage, and execute cross-channel social media campaigns (Facebook, Twitter, Instagram, LinkedIn) to highlight department divisions, programs, and news. Optimize content across channels and monitor social performance to determine which strategies are most effective for growing our audience and strengthening engagement.
• Promote department research and educational programs through content marketing, crafting compelling stories to share on the Quick Snips blog and other department and institutional channels.
• Develop, pitch and draft press releases for significant research or other department news. Serve as a contact to help field media inquiries.
• Collaborate with College of Medicine - Tucson, University of Arizona Health Sciences, and University of Arizona partners to further expand reach of content and promote collaboration between related departments or programs.
• Work with hospital marketing, communications, and business development teams to address clinical marketing needs, including supporting strategic collateral creation.
• Develop and create quarterly department Quick Snips e-newsletter and actively grow newsletter audience.
• Write marketing and promotional copy, including copy for web pages, social media, department announcements, and print collateral.
• Help plan and drive promotion of department events.
• Represent department at academic and community outreach events, including distributing marketing collateral and promotional products, live Tweeting, and photography.
• Encourage UArizona brand awareness throughout the department. Provide education, resources, and guidance to align marketing and communications materials with institutional brand standards.
• Manage department print and promotional product requests, working with internal and external university-approved vendors as needed.
• Participate in meetings and conferences pertinent to area of responsibility.
• Investigate, evaluate, and help resolve social media and marketing problems or situations as they arise in the department.
• Design and produce visually compelling marketing materials, including Annual Reports, brochures, flyers, rack cards, presentations, and other branded collateral.
• Translate content and data into clear, engaging layouts that align with organizational messaging and brand standards.
• Develop and maintain templates and style elements to ensure consistency across print and digital assets.
• Prepare print-ready and web-optimized files, coordinating revisions, proofing, and production details as needed.
• Utilize Adobe Creative Suite (Illustrator, InDesign) and Canva to create, edit, and manage design assets.
• Collaborate with marketing and program teams to conceptualize visuals that support campaigns and communications goals.
• Maintain and update website content on a weekly basis, ensuring accuracy, timeliness, and consistency across all pages.
• Apply SEO best practices, including keyword optimization, metadata management, alt text, and content structure to improve search visibility and performance.
• Coordinate with internal stakeholders to gather updates, verify information, and prioritize content changes.
• Troubleshoot minor formatting or display issues; familiarity with basic HTML is a plus.

This job posting reflects the general nature and level of work expected of the selected candidate(s). It is not intended to be an exhaustive list of all duties and responsibilities. The institution reserves the right to amend or update this description as organizational priorities and institutional needs evolve.

Minimum Qualifications

• Bachelor's degree or equivalent advanced learning attained through professional level experience.
• Minimum of 3 years of relevant work experience, or equivalent combination of education and work experience.

Preferred Qualifications

• Degree and experience in Marketing, Communications, Liberal Arts, Journalism or related field.
• Academic medicine experience.

FLSA: Exempt

Full Time/Part Time: Full Time

Number of Hours Worked per Week: 40

Job FTE: 1.0

Work Calendar: Fiscal

Job Category: Communication and Marketing

Benefits Eligible: Yes - Full Benefits

Rate of Pay: DOE

Compensation Type: salary at 1.0 full-time equivalency (FTE)

Grade 7

Compensation Guidance

The Rate of Pay Field represents the University of Arizona's good faith and reasonable estimate of the range of possible compensation at the time of posting. The University considers several factors when extending an offer, including but not limited to, the role and associated responsibilities, a candidate's work experience, education/training, key skills, and internal equity.

The Grade Range represent a full range of career compensation growth over time. The university offers compensation growth opportunities within its career architecture. To learn more about compensation, please review our Applicant Compensation Guide and our Total Rewards Calculator.

Career Stream and Level PC2

Job Family Marketing

Job Function Communications & Marketing

Type of criminal background check required: Name-based criminal background check (non-security sensitive)

Number of Vacancies: 1

Contact Information for Candidates
Casandra Sanchez, casandrasanchez@arizona.edu

Open Until Filled: Yes

Documents Needed to Apply: Resume and Cover Letter