Social Media Content Specialist

Hamilton, New Zealand

Job Description

• Are you a social media junkie with a flair for creativity? 
• Do you feel at home in sport and fitness spaces?
• Can you turn ideas into scroll-stopping content and smart marketing campaigns?

Ngā kōrero mō te tūranga – About the role

We are looking for a digital marketing enthusiast who is results driven and customer focused to complement our Sport and Wellbeing team. This role will require excellent marketing skills and real social media know-how to continue growing engagement with students and the wider community. It will also include general marketing responsibilities alongside content creation.

Salary will be in the range of $71,275 to $84,695 per year based on skills, knowledge and experience brought to the position. This is a part-time role (30 hours a week), 6 months fixed term, based on our Hillcrest Campus.

For more information on the role please see the position description here. All applications need to be submitted online via the apply here function. 

For your application, instead of submitting the traditional cover letter & resume, we would like to see your creativity shine through submitting us one social-media-style asset (either a short-form video or a carousel post) that introduces you as if you were creating content for the University of Waikato Social Media Team.

Your submission should cover:

• Who you are
• What you do professionally
• A bit about your personality or interests
• Relevant work experience
• A career highlight you’re proud of
• Why you want to join the University of Waikato’s Social Media Team

Ko wai koe? – Who are you?

You will have experience in a social media, marketing or digital-focused role, with the ability to plan, create and manage high-quality social media content. You’ll be audience-first and brand-driven, with a strong commitment to producing engaging, on-trend content.

You’ll work predominantly in the health and fitness space, looking after a range of marketing assets for UniRec, the gym on campus at the University of Waikato. As a content creator, storyteller and brand advocate, you will inspire and engage our community through your creative eye and understanding of social platforms. 

You will have a relevant tertiary qualification in marketing, communications, digital media or a related field (or equivalent experience), with a minimum of 2–3 years’ experience working in social media. Strong communication skills, platform knowledge, adobe suite experience and confidence using social media scheduling and analytics tools are essential.

Ko wai mātou? – Who are we? 

The Sport and Wellbeing team are vibrant and energetic fitness and wellbeing enthusiasts with a strong focus on excellent outcomes for our members. Situated in a well-established and reputable recreational facility, we are in the heart of the University on the Hamilton campus. We have an excellent reputation for high quality customer service as well as cultivating a culture of engagement and commitment with our members. 

He aha ngā take me tono mai ai koe? – Why should you apply for this position?

We want you to be part of our success! Our university stands proudly on the world stage as a provider of future-focused, international education and an active player in global research. Our rankings reflect these strengths. Working with us means you’ll enjoy a satisfying work environment with many benefits.

The University of Waikato is distinctive for the diversity of its staff and students and encourages applicants with the relevant capabilities from all backgrounds to apply. All applications need to be made online and applicants need to be legally allowed to live and work in NZ in accordance with the NZ Immigration regulations which can be found here. 

Ko te Tangata – For the People

The University of Waikato prides itself on the quality of its engagement with the communities that it serves, the provision of a world-class education and the national and international impact of its research. Our policies are guided by the principles of the Treaty of Waitangi and equal opportunity for all. 

E herea ana te Whare Wānanga ki te kaupapa kia whakaratohia te mea angitū ōrite ki ngā tāngata katoa.

Applications Close on 23rd February 2026

Requisition Number: 1003353

Apply Now

Job Info

• Job Identification 1003353
• Job Category Communications and Marketing
• Posting Date 02/10/2026, 11:36 PM
• Apply Before 02/23/2026, 10:59 AM
• Degree Level Bachelors Degree
• Job Schedule Part time
• Locations Hillcrest Campus