"Web Marketing Generalist"

Class Description

The purpose of this class is to serve as a cross functional web marketing generalist on the web team, assisting with the creation and maintenance of the content presented on the college website. This includes working with subject matter experts throughout the college in order to ensure the content presented on the website is accurate, meets our audiences needs and conforms to CCBCs web content standards and marketing strategies, as well as ADA guidelines for web accessibility.

Minimum Requirements

Bachelors degree in Communications, English, Marketing or related field and 1 year of full-time or 2 years of part-time online content development and publishing experience required.

Familiar with content management systems and proficiency in MS Office and the ability to work in the Adobe Creative Suite, specifically Photoshop and Acrobat Pro required. Experience in higher education setting preferred.

Certifications:

• None required at new hire
• Within first 2 years of CCBC employment, achieve: Certified Professional in Accessibility Core Competencies (CPACC) and Web Accessibility specialist (WAS)
• OR
• World Wide Web Consortium (W3C) Introduction to Web Accessibility certificate.

Compensation within the posted range is determined by a candidate's education level and/or years of experience in the field. Generally, employees are hired in the lower third of the scale.

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