
Brings real-world insights to the classroom.
Professor Eugene Ch’ng FSA is Dean of the School of Culture and Creativity at Beijing Normal-Hong Kong Baptist University (BNBU) in Zhuhai, China. He earned his PhD from the University of Birmingham School of Engineering in 2006, MSc from Multimedia University Faculty of Information Technology in 2001, BSc in 3D Design from De Montfort University in 1998, along with PGCHE, BA(Hons), and Dip. IntArch. His career includes founding director of the IBM Visual and Spatial Technology Centre and the Digital Humanities Hub at the University of Birmingham (2011-2013), founding director of the NVIDIA Joint-Lab on Mixed Reality at the University of Nottingham Ningbo China (2016-2023), and Professor at the University of Malaya Centre for Creative Content and Digital Innovation (2013-2016). At BNBU, he is founding director of the Centre for Computational Culture and Heritage | NVIDIA Deep Learning Institute and serves as NVIDIA University Ambassador. He is Editor-in-Chief of PRESENCE: Virtual and Augmented Reality, published by MIT Press.
A distinguished scholar in the interdisciplinary domain of digital culture and heritage and a recognised expert in XR technologies, Ch’ng’s research specializations encompass the application of scientific and digital methodologies in cultural heritage, including social media and social network analysis, big data, data mining, virtual reality, augmented reality, and 3D computer graphics. He has published over 145 articles and authored key books such as Visual Heritage in the Digital Age and Visual Heritage: Digital Approaches in Heritage Science. His achievements include securing £4 million in research and industry grants from the UK, China, and Malaysia, being named among Stanford University’s top 2% most-cited scientists, Ningbo Municipal Individual 3315 Talent award (2015), and Minjiang Scholar (2022). Additionally, he was elected Fellow of the Society of Antiquaries of London (FSA). Ch’ng has presented at the Royal Society Summer Science Exhibition and Theo Murphy Scientific Meeting (2017), organized over 40 international exhibitions on art, computational media, and XR in digital heritage, appeared in National Geographic Television and Channel 4’s Time Team Special, and consulted for the V&A ReACH initiative.