Marketing & Communications Coordinator (Hybrid Opportunity)
Marketing & Communications Coordinator (Hybrid Opportunity)
This position has been deemed critical by the School of Humanities and Sciences Dean’s Office and is exempt from the hiring freeze.
The School of Humanities and Sciences (H&S) is the foundation of a liberal arts education at Stanford. The school encompasses 24 departments and 25 interdisciplinary programs. H&S is home to fundamental and applied research, where free, open, and critical inquiry is pursued across disciplines. As the university’s largest school, H&S serves as the foundation of a Stanford undergraduate education no matter which discipline students pursue as a major. Graduate students work alongside world-renowned faculty to pursue and shape foundational research that leads to breakthroughs and discoveries that shed new light on the past, influence the present, and shape the future. Together, faculty and students in H&S engage in inspirational teaching, learning, and research every day.
Stanford Master of Liberal Arts Program
Stanford’s Master of Liberal Arts (MLA) program is a part-time graduate degree program for adults. Now in its 35th year, the program has 90 ongoing students, and 368 alumni. Through rigorous, graduate-level study, the MLA program aims to help students develop the intellectual methodology they need to engage in the contemporary debate, to cultivate their ability to find connections among different areas of human thought, to acquire the tools to conduct original research, and to pursue a life of ideas.
The MLA Program is seeking a Marketing & Communications Coordinator to join our small, collaborative team. Reporting to the Associate Dean and Director, this role will be responsible for creating and implementing the Program’s marketing plan: promoting the program to potential applicants, thinking creatively about potential sources of applicants, increasing the visibility of the program on campus and in the community, and ensuring clear, up-to-date communications across our website, marketing, and program materials. The ideal candidate will be able to think creatively about promoting our unique program for non-traditional students and will bring excellent writing skills, sound judgment, and demonstrated marketing and design skills to the position.
This is a 50% FTE, continuing, exempt position. This position will be based on the Stanford campus and will be considered for an option of telecommuting (hybrid of working on-site and off-site), subject to operational need. Applicants should assume that the person in this role will work in the office at least two days/week.
If you believe that this opportunity is a match for your knowledge, skills, and abilities, we encourage you to apply. Thank you for considering employment opportunities with the School of Humanities and Sciences.
CORE DUTIES:
- Execute marketing strategies to meet business objectives.
- Implement marketing plans/programs to meet business objectives, including collaboration with internal stakeholders and vendor partners.
- Write, edit and schedule select marketing communications which adhere to communications and brand strategy for a variety of channels (i.e., web, print, email, online).
- Manage the design and production of select marketing materials.
- Conduct competitive benchmarking and analyze campaign/program/service/event effectiveness used to inform decisions regarding strategic marketing direction, product segmentation and customer targeting.
- Assess market opportunities and research market trends.
- May plan and execute events to support marketing objectives.
- Monitor and oversee product/program budgets to meet program goals.
- Coordinate vendor estimates and invoice processing.
- * Other duties may also be assigned.
EDUCATION AND EXPERIENCE:
- Bachelor’s degree and two years of relevant experience; or a combination of education and relevant experience.
KNOWLEDGE, SKILLS, AND ABILITIES:
- Previous experience in product, program, and/or services marketing.
- Ability to work independently to meet expected deadlines and schedules.
- Experience with managing projects.
- Knowledge of marketing across channels including digital and print.
- Familiar with market research and data analysis.
- Creative problem solver.
- Excellent oral and written skills.
In addition, preferred requirements include:
- Highly organized and detail-oriented.
- Design skills required.
- Strong computer skills, including familiarity with Adobe Creative Suite (specifically InDesign, Adobe Illustrator and Adobe Photoshop), Canva, and database systems.
- Familiarity with Zoom meetings and webinars.
WORKING CONDITIONS:
- Occasional work on evenings and weekends.
The expected pay range for this position is $86,763 to $103,248 per annum. The actual pay will be pro-rated based on the 50% FTE.
Stanford University provides pay ranges representing its good faith estimate of what the university reasonably expects to pay for a position. The pay offered to a selected candidate will be determined based on factors such as (but not limited to) the scope and responsibilities of the position, the qualifications of the selected candidate, departmental budget availability, internal equity, geographic location and external market pay for comparable jobs.
At Stanford University, base pay represents only one aspect of the comprehensive rewards package. The Cardinal at Work website provides detailed information on Stanford’s extensive range of benefits and rewards offered to employees. Specifics about the rewards package for this position may be discussed during the hiring process.
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