"Director of Marketing & Public Relations"

Posting Details

Position Information

Position TypeNon ClassifiedJob TitleDirector of Marketing & Public RelationsClassification TitleDirector of Public Relations & MarketingCampus LocationASU BeebeJob DescriptionGENERAL DESCRIPTION

The director of the Office of Marketing and Public Relations will oversee, coordinate and participate in the development of marketing strategies and products for the college. The director also collaborates with internal stakeholders to support recruitment, fundraising and community engagement efforts. Other responsibilities include design and implement multiple marketing and communication campaigns to support various college programs and events. Additionally, the director oversees the creation of press releases, articles, marketing materials, content management of the website and other written communications.

ESSENTIAL DUTIES AND RESPONSIBILITIES

1. Develop and implement a comprehensive marketing and public relations plan.

2. Manage the college’s website, social media, digital marketing campaigns, email, and print/electronic publications to ensure brand consistency.

3. Coordinate and/or cover photography and videography for college events.

4. Lead the production of high-quality promotional materials, including digital, print, and multimedia content.

5. Lead and mentor the marketing and public relations team, fostering a collaborative and high-performance environment.

6. Cultivate strong relationships with media outlets.

7. Serve as official point of contact for college communications and handle crisis communications, providing leadership and direction to manage the college’s response to crises.

8. Development and maintenance of standard operating procedures for all marketing and public relations activities.

9. Forecasts, drafts, implements, and oversees the department’s operating budget.

10. Maintains knowledge of emerging products and services.

11. Performs other related duties as assigned.Required QualificationsA minimum of a Bachelor’s degree in marketing, communications, public relations, or a related field. Minimum of two years of experience in marketing, communications, or public relations.Preferred QualificationsDemonstrated experience in developing strategic initiatives. Knowledge of technology trends in marketing/public relations arena. Superior organizational skills and ability to work with minimum oversight. Experience in a leadership role.Minimum Salary or Salary RangeCommensurate with Experience

Physical Activities

StandregularlyWalkregularlySitregularlyUse hand to finger, handle, or feelregularlyReach with hands and armsregularlyClimb or balanceoccasionallyStoop, kneel, crouch or crawloccasionallyTalk or HearregularlyTaste or smell

Physical Exertion

Up to 10 poundsregularlyUp to 25 poundsregularlyUp to 50 poundsUp to 100 poundsMore than 100 pounds

Vision Requirements

Does this position have any special vision requirements? Check all that apply.Close vision, Distance vision, Color vision, Peripheral vision, Depth perception, Ability to adjust focus

Posting Detail Information

Background Check StatementThis position will be subject to a pre-employment criminal, sex-offender registry background check. In cases where pre-determined, an additional financial/credit history/ background check may be required as well. Convictions that have been sealed or legally eradicated and misdemeanor convictions for which probation was completed and the case was dismissed, will be excluded. Disclosure does not constitute an automatic bar to employment. Factors such as dates of the offense, seriousness and nature of the violation, rehabilitation and position applied for will be taken into account.

Background Check RequirementsBothASU Beebe EEO StatementArkansas State University-Beebe shall provide equal opportunity for employment to all persons regardless of race, color, religion, sex, national origin, disability, age, or veteran status, and shall strive to achieve full and equal employment opportunity throughout our campuses for faculty and staff. Our goal is to foster a workplace community where individuals are valued for their diverse backgrounds and differences.Posting NumberNC2362014Open Date05/28/2024Close DateOpen Until FilledYesSpecial Instructions to ApplicantsNOTE: If you are a veteran, disabled veteran, or spouse of a deceased veteran and would like Veteran’s Preference, we will need to see proof of status in order to grant that. Please see Veteran’s Preference section of the application for specific proof.

Applicants for this position with ASU-Beebe must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States and with ASU-Beebe such as H1-B, F-1 (CPT/OPT), TN or any other status.

U.S. Department of Labor

• Know Your Rights https://www.dol.gov/sites/dolgov/files/OFCCP/regs/compliance/posters/pdf/22-088_EEOC_KnowYourRights-ScreenRdr.pdf

• Family and Medical Leave Act (FMLA) https://www.dol.gov/sites/dolgov/files/WHD/legacy/files/fmlaen.pdf (English) https://www.dol.gov/sites/dolgov/files/WHD/legacy/files/fmlasp.pdf (Spanish)

• Employee Polygraph Protection Act https://www.dol.gov/sites/dolgov/files/WHD/legacy/files/eppac.pdf

Supplemental Questions

Required fields are indicated with an asterisk (*).

1. * What is the highest level of education attained?

• GED
• High School Diploma
• Associate's Degree
• Bachelor's Degree
• Master's Degree
• PhD
• M.D.

1. * How many months/years related work experience do you have?

• Less than 1 year
• 1 to 2 years
• 3 to 4 years
• 5+ years

Documents Needed To Apply

Required Documents

1. Resume
2. Cover Letter
3. Unofficial Transcripts

Optional Documents

1. Other
2. Proof of Veteran's Preference