Communications Specialist

Job Summary

The Communications Specialist for the Registrar's Office is responsible for developing, managing, and delivering clear, accurate, and timely communications to students, faculty, staff, and campus partners. This position continuously reorganizes, refreshes, and maintains the Registrar's Office web presence, oversees communication workflows across multiple platforms, manages social media content, and serves as the primary liaison for key communication systems, including Pathify, Slate, and Apex. The specialist ensures all messaging aligns with institutional standards and supports departmental goals related to student success, registration, academic records, and policy awareness. They will serve as the communication representative for all Registrar projects. Completes other duties as assigned.

Responsibilities

STUDENT-FACING COMMUNICATIONS: Execute targeted campaigns for registration periods, deadlines, and policy updates. Implement automated messaging through Slate integrated with Banner. Standardize and simplify student-facing language for clarity. Maintain a comprehensive communication map to ensure timely, coordinated outreach.

DIGITAL CONTENT DEVELOPMENT: Produce instructional videos and guides for registration, course planning, and transcript requests. Enhance Pathify presence with accessible, visually consistent content. Integrate key student services (registration, degree audit, profiles) into the portal for seamless navigation.

WEB CONTENT MANAGEMENT: Lead full redesign of Registrar's website to align with AU branding and accessibility standards. Use analytics to monitor engagement and drive continuous improvement. Maintain site organization for optimal user experience.

INTERNAL COMMUNICATIONS AND DOCUMENTATION: Update and manage critical internal documents (Scheduling Manual, Catalog templates). Deliver timely communications to faculty/staff on registration, policy changes, FERPA, grading, etc.

MARKETING AND BRAND ALIGNMENT: Serve as liaison with AU Communications to ensure all messaging reflects institutional tone and branding.

ANALYTICS AND CONTINUOUS IMPROVEMENT: Track engagement across web, email, Pathify, and video content. Identify pain points and recommend CRM-based solutions to reduce email dependency.

DATA AND BRANDING COMPLIANCE: Review analytics for adherence to AU and IE standards. Propose new data views based on campus feedback.

ADDITIONAL INITIATIVES: Manage crisis communications for system outages. Support social media announcements via AU main channels. Conduct surveys to measure communication effectiveness and inform improvements.

Perform all other duties as assigned.

Required Qualifications

Bachelor's degree from an accredited college or university in communications, marketing, public relations, higher education, or a related field.

Preferred Qualifications

Experience in higher education, especially in student services or academic operations. Knowledge of Pathify, Slate, or Apex (or comparable CRM/communication systems). Basic graphic design skills (e.g., Canva, Adobe Creative Suite). Understanding of accessibility standards for web and digital communications.

Knowledge, Skills, & Abilities

Familiarity with website content management systems.

Experience creating digital content and managing communication platforms.

SKILLS to assist customers in a concise, comprehensive manner.

Detail-oriented with strong prioritization and organizational skills.

Strong writing, editing, and proofreading skills with attention to detail.

ABILITIES

Ability to maintain confidentiality.

Ability to retain information as provided during training and day-to-day operations.

Ability to manage multiple deadlines and work in a fast-paced, collaborative environment.

Ability to operate a computer and to maintain a position at a computer for 8 hours per day, 5 days per week.

Shift/Salary/Benefits

Shift: Days; M-F

Pay Band: B7

Salary: $20.28/hourly-$25.34/hourly

Salary to be commensurate with qualifications of the selected candidate within the established range (generally minimum-midpoint) of the position

Recruitment Period: Until Filled

Augusta University offers a variety of benefits to full-time benefits-eligible employees and some of our half-time (or more) employees.

Benefits that may be elected could include health insurance, dental insurance, life insurance, Teachers Retirement System (or Optional Retirement Plan), as well as earned vacation time, sick leave, and 13 paid holidays.

Also, our full-time employees who have been employed with us successfully for more than 6 months can be considered for the Tuition Assistance Program. Consider applying with us today!