"Digital Content Officer"

Digital Content Officer

Job no: 537337
Work type: Full Time
Location: Sydney, NSW
Categories: Information Technology, Marketing / Communications

• Employment Type: Full Time
• Duration: 2 years
• Remuneration: $88,717 + 17% superannuation + leave loading (level 5)
• Location: Kensington UNSW Campus (hybrid)

Why Your Role Matters

As a Digital Content Officer, you'll shape and refresh Future Student web content to improve conversion and overall performance. Using a search first approach, you’ll ensure content aligns with best practice and supports UNSW’s admissions transformation linked to upcoming academic changes.

This is a 2‑year fixed term role (hybrid), reporting to the Future Students Marketing Lead.

Main Responsibilities

Overall, the position’s focus is content optimisation and web performance. You will be responsible for:

• Contributing actively to the Marketing & Content team—delivering customer centric service, collaboration, and continuous improvement
• Writing and publishing web content aligned with technical, legal, and brand standards
• Supporting the Content & Marketing Specialist and Content Architect on the academic calendar transformation work plan
• Coordinating content development: search insights, fact‑checking, sourcing, and crafting compelling copy for Future Student audiences
• Publishing via Adobe Experience Manager and UNSW sites, leveraging automation tools (content & experience fragments)
• Monitoring and reporting on web performance metrics to drive ongoing optimisation

Who You Are

You’re looking for someone who is organised with great writing skills, looking to kick off their career and coming with:

• Previous experience in web content editing and optimisation (ideal)
• Experience in digital agencies, higher education, and/or premium brands would be highly regarded
• Understanding of digital content systems and automation; experience with AEM, Wrike, Trello, SEMRush, Siteimprove, or Figma is a plus
• Understanding of SEO principles
• High attention to detail, organisation, and time management
• Strong relationship building skills and stakeholder engagement experience

Whilst you might see this role advertised more broadly, the position will be based in Sydney, NSW (Kensington Campus is the home office). Candidates will need to have full working rights – this role is not available for sponsorship.

Benefits and Culture:

People are at the core of everything we do. We recognise it is the contributions of our staff who make UNSW one of the best universities in Australia and the world. Our benefits include:

• Access to up to 17% Superannuation contributions and additional leave loading payments
• Additional 3 days of leave over the end of the year period
• Discounts and entitlements (retail, education, fitness)

Recruitment process:

Please submit your resume and cover letter that outlines your interest in the role. You’ll also be asked to answer a couple of questions around your experience in the application form (they will come up when you click “apply” – you can draft, save and come back to your answers later).

Applications close: Friday 13 February 2025 at 11.55PM

Get in touch for any question or support: Anne de Voronine, Talent Acquisition Associate, a.de_voronine@unsw.edu.au