Marketing Coordinator

Marketing Coordinator

Company:
The University of Arizona

Job Location:
Tucson, 85724

Category:
Communications, Marketing, and Public Affairs

Type:
Full-Time

Posting Number: req25577

Department: Marketing & Brand Management

Location: Tucson Campus

Address: Tucson, AZ USA

Position Highlights

The Marketing Coordinator at the University of Arizona plays a key role in supporting strategic marketing and communications initiatives and campus-wide engagement. Reporting to the Content Director on the Campus Brand Engagement team, this position coordinates activities within the "ONE Ecosystem" - a university-wide network that strengthens collaboration and shared standards for marketing and communications professionals. The ONE MarCom professional development program provides strategic toolkits, planning templates, a shared knowledge base, monthly learning sessions, and the annual ONE Conference, serving 300+ campus professionals. Programming is guided by participant feedback and aligned with university priorities.

In addition, the Marketing Coordinator supports the production and distribution of branded assets and resources through the ONE Ecosystem SharePoint, the internal platform for MarCom document management and collaboration. This role fosters effective communication and project management to support the university's strategic vision, including brand alignment and the execution of marketing strategies, tools, and resources in partnership with University Brand Development and college and unit teams.

This position is based on the University of Arizona's main campus in Tucson, AZ and requires collaboration with various departments and teams across the university. Occasional travel may be required.

Outstanding U of A benefits include health, dental, and vision insurance plans; life insurance and disability programs; paid vacation, sick leave, and holidays; U of A/ASU/NAU tuition reduction for the employee and qualified family members; retirement plans; access to U of A recreation and cultural activities; and more!

The University of Arizona has been recognized for our innovative work-life programs. For more information about working at the University of Arizona and relocations services, please click here.

Duties & Responsibilities

ONE Ecosystem Stewardship:

• Help coordinate and support engagement efforts within the ONE Ecosystem, ensuring networking events and communications foster collaboration, provide strategic tools, and promote professional development for marketing and communications staff across campus.
• Coordinate and assist with monthly workshops and training sessions and assist with the annual ONE Conference to empower marketing teams across campus.
• Draft and post regular articles on our internal marcom digital workplace, SharePoint, linking to new or improved marketing and communication resources, best practices, graphic and messaging toolkits, calendar events, meeting recordings, and collaboration opportunities with clear guidelines to support brand alignment across the university.
• Write and distribute monthly ONE Emails to campus colleagues using the university's enterprise communications platform, Trellis Marketing Cloud.
• Evaluate digital analytics of the ONE Ecosystem SharePoint and ONE Emails to support recommendations and actions that improve campaign performance, as well as campus adoption of resources and tools provided.
• Coordinate the creative production, editing, completion and distribution of annual toolkits (such as the retention toolkit) by assisting with the development of strategic project briefs or change orders, then working cohesively with project management and creative teams.

Project Management:

• Collaborate closely with the Content Director and Executive Director of Campus Brand Engagement, as well as central communications and other marcom colleagues across the university, to support cohesive messaging and alignment with the university's branding across assets and resources developed for campus use.
• Work in partnership with the Brand Development, Brand Storytelling and Creative, Digital, Communications, and Project Management teams to support the coordination and execution of marcom projects from concept to completion, including contributing to workflow processes and resource coordination.
• Under the supervision of the Content Director, support project coordination for the Brand Development team, which manages and protects the university's intellectual property, while making it accessible to the Wildcat community through clear usage guidelines, strategic partnerships and collaborations such as Galaxy Slam, Operation Hat Trick and Bear Down 100.

Relationship Building:

• Build and maintain strong relationships with college and unit marketing and communications leaders, promoting collaboration and shared goals across the university.
• Support and facilitate connections within the ONE Ecosystem to enhance communication, knowledge sharing, and career development across teams.

Knowledge, Skills, and Abilities

• Strong thinking and problem-solving capabilities, with a clear understanding of marketing principles.
• Exceptional writing and communication skills.
• Familiarity with CRM tools (e.g., Salesforce), CMS (e.g., Drupal, SharePoint), and Microsoft Office Suite.
• Excellent interpersonal skills, with an ability to build relationships and support stakeholder engagement.
• Proficiency in project coordination and the ability to manage multiple initiatives simultaneously.
• Ability to work collaboratively, contribute to team efforts, promoting a culture of innovation.
• Working knowledge of Adobe Creative Cloud.

This job posting reflects the general nature and level of work expected of the selected candidate(s). It is not intended to be an exhaustive list of all duties and responsibilities. The institution reserves the right to amend or update this description as organizational priorities and institutional needs evolve.

Minimum Qualifications

• Bachelor's degree or equivalent advanced learning attained through professional level experience required.
• 3 years of relevant work experience, or equivalent combination of education and work experience.

Preferred Qualifications

• Experience in higher education marketing, as well as event planning and organization.

FLSA: Exempt

Full Time/Part Time: Full Time

Number of Hours Worked per Week: 40

Job FTE: 1.0

Work Calendar: Fiscal

Job Category: Communication and Marketing

Benefits Eligible: Yes - Full Benefits

Rate of Pay: $53,039 - $66,299

Compensation Type: salary at 1.0 full-time equivalency (FTE)

Grade 7

Compensation Guidance

The Rate of Pay Field represents the University of Arizona's good faith and reasonable estimate of the range of possible compensation at the time of posting. The University considers several factors when extending an offer, including but not limited to, the role and associated responsibilities, a candidate's work experience, education/training, key skills, and internal equity.

The Grade Range represent a full range of career compensation growth over time. The university offers compensation growth opportunities within its career architecture. To learn more about compensation, please review our Applicant Compensation Guide and our Total Rewards Calculator.

Career Stream and Level PC2

Job Family Marketing

Job Function Communications & Marketing

Type of criminal background check required: Name-based criminal background check (non-security sensitive)

Number of Vacancies: 1