"Digital Media Specialist"

Position Details

Position Information

Requisition Number
S5062P

Home Org Name
SA Communications

Division Name
Student Affairs

Position Title
Digital Media Specialist

Job Class Code
OC05A/B/C/D

Appointment Status
Full-time

Limited Term
No

Job Summary

Auburn University Student Affairs is searching for a Digital Media Specialist to join our Communications and Marketing team! Under the direction of the Digital Content Manager, this individual will leverage dynamic, creative, and multimedia storytelling to showcase the Auburn student experience through engaging content for web and social media.

The Digital Media Specialist will execute digital marketing strategy and oversee Student Affairs’ presence across online channels. Managing @auburnstudents social media accounts, the selected candidate will implement campaigns across platforms, coordinate the editorial/post calendar, pitch ideas, design and edit content, and package stories that highlight Auburn’s unique traditions, programs, events, and resources.

The Digital Media Specialist will adhere to Auburn University branding guidelines, use best practices in social media marketing, possess excellent organizational and communication skills, and demonstrate a strong commitment to successful collaboration. The selected candidate must be willing to work some evenings and weekends as needed to support student events.

For additional information about the Auburn University Division of Student Affairs, Please visit: https://studentaffairs.auburn.edu/
Formal AU Job Title: Producer/Director I

Essential Functions

• Collaborate with the AU Student Affairs Communications and Marketing team to produce compelling, creative, and brand-aligned content for web and social media
• Manage @auburnstudents social media accounts by coordinating post calendars; capturing, editing, and posting content; and responding to comments and DMs
• Imagine, design, and launch social media campaigns to increase visibility, optimize engagement, and create connections to AU Student Affairs
• Conduct digital media consultations for Student Affairs clients, analyzing their unique needs and determining the best creative approach to achieve their project goals
• Design and maintain digital screens and videoboards in the Harold D. Melton Student Center and other campus spaces managed by Student Affairs
• Support Student Affairs units with live streaming video for events and social media marketing as needed
• Mentor and oversee student videographers as needed

Why Work at Auburn?

• Life-Changing Impact: Our work changes lives through research, instruction, and outreach, making a lasting impact on our students, our communities, and the world.
• Culture of Excellence: We are committed to leveraging our strengths, resources, collaboration, and innovation as a top employer in higher education.
• We’re Here for You: Auburn offers generous benefits, educational opportunities, and a culture of support and work/life balance.
• Sweet Home Alabama: The Auburn/Opelika area offers southern charm, vibrant downtown scenes, top-ranked schools, and easy access to Atlanta, Birmingham, and the Gulf of Mexico beaches.
• A Place for Everyone: Auburn is committed to fostering an environment where all faculty, staff, and students are welcomed, valued, respected, and engaged.

Ready to lead and shape the future of higher education? Apply today! War Eagle!

Minimum Qualifications

Minimum Qualifications

Level I:

• Bachelor’s degree

Level II:

• Bachelor’s degree and 2 years of experience OR
• Master’s degree

Level III:

• Bachelor’s degree and 4 years of experience OR
• Master’s degree plus 2 years of experience

Level IV:

• Bachelor’s degree and 6 years of experience OR
• Master’s degree plus 4 years of experience

Scope of Degree: In Journalism, Communication, Marketing, Public Relations, or related field*(only applicable to levels one and two)*
Scope of Experience: Experience in managing media projects to include producing, directing, and scheduling.

Desired Qualifications

• Experience creating content for social media, capturing and editing still photography, and using a digital asset management platform.
• Knowledge of Adobe Photoshop and Premiere Pro
• Proficiency with Adobe Creative Cloud suite
• Strong photography/videography editing skills
• Knowledge of SEO optimization and performance tracking
• Knowledge of AP Style and Auburn University branding guidelines

Posting Detail Information

Salary Range
$44,050 - $98,740

Job Category
Communications/Public Relations/Marketing

City position is located in:
Auburn

State position is located:
AL

Posting Date
02/06/2026

Documents Needed to Apply

Required Documents

1. Resume
2. Cover Letter