"Senior Public Affairs Officer (Institutional Advancement & Economic Development) - District"

BASIC FUNCTION:

Under the supervision of the Associate Vice Chancellor of Strategic Communications & Relations, and in support of the specified College president(s), performs public information, marketing, media relations, communications, and community relations duties to promote programs, activities, events, services and other initiatives at multiple colleges.

PROVIDES WORK OR LEAD DIRECTION TO: Not applicable.

EDUCATION:

A bachelor's degree from an accredited institution in journalism, communications, public relations, marketing or a related field is required. Bilingual (English/Spanish) is desirable.

EXPERIENCE:

Five years of professional level, increasingly responsible experience in public affairs, public relations, media relations, corporate communications, or journalism is required. Higher education experience is desired.

KNOWLEDGE OF:

Principles, methods, and practices applied in design and implementation of public relations, marketing/communications, and media relations programs; marketing, public relations and promotional writing; spelling, grammar and punctuation; principles, methods and techniques of web content development, graphic design, and print production.

ABILITY TO:

Use word processing and other standard software; communicate clearly and concisely; write in journalistic, public relations, and business communication styles; edit written and online material; design basic collateral material; interpret information and situations and make recommendations in accordance with applicable policies, regulations, and guidelines; maintain effective professional relationships with a variety of individuals; exercise judgment within established guidelines; work under pressure and tight deadlines.

LICENSES/CERTIFICATIONS: None

COMMITMENT TO DIVERSITY:

Candidate must demonstrate clear evidence of sensitivity to and understanding of the diverse academic, socioeconomic, cultural, disability and ethnic backgrounds of community college students, staff, and the community.

CONTACTS:

Administrators, staff, faculty, general public, community members, community leaders, Foundation members, Board members.

Duties and Responsibilities:

• Coordinates public awareness, information, and external and internal communication projects at the college(s), and maintains brand identity standards.
• Plans, develops, and creates collateral material including flyers, brochures, newsletters, fact sheets, other print/graphic items, and web content to publicize and market campus programs, initiatives and services.
• Serves as primary college spokesperson and works with local and regional media to respond to inquires; prepares news releases and arranges media interviews; drafts public service announcements; establishes and maintains effective media relations; and, assists academic and student services departments in the preparation of announcements and public information materials.
• Provides communications, public relations, and marketing counsel to senior college leadership.
• Writes news and feature articles for internal and external print and electronic publications, college websites, speeches, video scripts, special events scripts, print and electronic advertising, and other types of communications.
• Develops white papers, legislative briefings, and other reference material as directed.
• Designs and maintains the colleges' social media sites, and assists college departments with content development and maintenance of affiliated social media.
• Assists the RCCD Foundation with fundraising, alumni relations, and community cultivation by developing campaign material, newsletters, and other materials.
• Conducts research and drafts responses to public inquiries on a variety of topics.
• Makes presentations to the community, business groups and civic organizations.
• Works with outside vendors (printers, graphic artists and specialty marketing firms).
• Develops and maintains cooperative efforts and relationships with public and private agencies, organizations, associations and groups.
• Participates in District-provided in-service training programs.
• Maintains a friendly, supportive atmosphere for students, staff, faculty, and the public.
• Performs other duties, related to the position, as assigned.

CONDITIONS OF EMPLOYMENT:

SALARY: Salary grades consist of nine steps. A new employee is normally placed on Step 1 of the grade. Changes in step placement take place on the first day of the first month following the anniversary date of attaining permanent classified employee status until the maximum of the grade is reached.

HOLIDAYS: There are 13 holidays observed each year. A pro-rata reduction will be made for employees working less than full-time and less than twelve months.

VACATION: Employees are granted 12 days of vacation per year through the first five years of service to the District; 15 days after completion of five continuous years of service to the District; 20 days after completion of ten continuous years of service to the District; and 22 days after completion of 15 continuous years of service to the District. This computation is based on full-time, twelve-month employment. A pro-rata reduction will be made for employees working less than full-time and less than twelve months.

SICK LEAVE: One day of sick leave for each month of service is granted. This is based on full-time, twelve-month employment. A pro-rata reduction will be made for employees working less than full-time and less than twelve months. There is no limit to the number of days of sick leave which may be accrued.

FRINGE BENEFITS: The District provides a health and welfare benefit package for employees and legal qualifying dependents. Those employees working less than full-time and less than twelve months will receive a pro-rata share of the benefit package. The dollar value of the package is a subject of negotiation between the District and the Bargaining Unit.

The work location and assignment within a job classification is determined by the District and may be subject to change.

All offers of employment will be contingent upon the availability of funds and approval by the Board of Trustees.

The Riverside Community College District complies with all federal and state rules and regulations and does not discriminate on the basis of ethnic group identification, national origin, religion, age, gender, gender identity, gender expression, race, color, ancestry, genetic information, sexual orientation, physical or mental disability, or any characteristic listed or defined in Section 11135 of the Government Code or any characteristic that is contained in the prohibition of hate crimes set forth in subdivision (1) of Section 422.6 of the California Penal Code, or any other status protected by law. This holds true for all District employment opportunities. Inquiries regarding compliance and/or grievance procedures may be directed to the District's Title IX Officer/Section 504/ADA Coordinator. Harassment of any employee/student with regard to ethnic group identification, national origin, religion, age, gender, gender identity, gender expression, race, color, ancestry, genetic information, sexual orientation, physical or mental disability, or any characteristic listed or defined in Section 11135 of the Government Code or any characteristic that is contained in the prohibition of hate crimes set forth in subdivision (1) of Section 422.6 of the California Penal Code, or any other status protected by law, is strictly prohibited. The Title IX Officer, Section 504/ADA Coordinator for the District is Ms. Lorraine Jones, 3801 Market Street, Riverside, CA 92501. Telephone Number is: (951) 222-8039.

Work Hours/Work Days for Classified and Hourly Positions Only: Monday - Friday: 8:00am - 5:00pm

Required Applicant Documents: Resume or Curriculum Vitae, Cover Letter, Other Document

Optional Applicant Documents: Letter of Recommendation 1, Letter of Recommendation 2, Letter of Recommendation 3, Other Document

Effective Employment Date: Anticipated Start Date: August 2023

Application Deadline: Open Until Filled